Best 17 Explainer Video Software In 2026

The internet has been transformed by video content, which is here to stay. Among the many options available, explainer videos have great benefits.

Explainer videos continue to rank among the highest-performing content formats for conversions, user engagement, and brand storytelling.

Explainer videos have developed into a fantastic tool for bringing in new clients, fostering loyalty among current consumers, and fostering trust between a company and its customers.

They are among the most interesting, alluring, entertaining, and educational video formats you might utilize to quickly convey your conceptual model.

With the cost of explainer videos averaging 5,000 USD per finished minute of animation, learning how to create them yourself might not be a bad idea, depending on your situation of course.

You must first choose a reliable software that will satisfy your unique requirements if you want to create one of these videos to improve your marketing approach.

Today’s best tools offer AI automation, templates, drag-and-drop editing, and fast rendering optimized for social media SEO.

One that guarantees exceptional results and provides top-notch explainer video production solutions, including HD/4K exports, character animation, voiceover AI, motion graphics, and brand asset libraries.

Do you want to learn more about explainer videos and the software tools that can help you?

Keep on reading. 

In this article, we’ll discuss how to make effective explainer videos and find out what they are like.

We’ll go through the components that a solid explainer video needs to include as well as offer a straightforward, step-by-step plan on how to make one.

Finally, we will provide a list of the top 15 software and tools for producing outstanding explainer videos in 2026. 

Updated recommendations include newer AI-powered platforms and recent feature upgrades across major tools.

So without further ado, let’s begin!

The Rise Of Video As A Marketing Medium

When a company is searching for a fresh platform to begin communicating with customers, they consider video marketing nowadays.

Video remains the highest-performing digital content format across social platforms, landing pages, and paid ads.

You should have enough content before you can create a video marketing plan.

A single video will be sufficient to get things going, but later you’ll need to make more videos of varying sorts.

Brands now diversify with product demos, short-form social videos, explainer videos, and AI-generated content to maintain reach and engagement.

The most recent data from a Wyzowl poll shows that 94% of firms have found that videos boost understanding of their goods or services.

Additionally, 84% admitted that videos have a direct impact on sales and can even boost them. 

Video remains one of the strongest sales-driving assets in digital funnels and eCommerce.

Another set of video marketing statistics revealed that 74% of the companies in their study have found that videos have a higher return on investment than static images.

Short-form videos, reels, and vertical formats now deliver even higher ROI compared to traditional image posts.

If the above data is any indication, video content is becoming more than simply entertainment; it is a new channel for marketing that improves user engagement.

In this sequence, the most efficient method of video marketing is explainer videos.

These videos allow you to go into detail about your business or product while conveying the proper message.

It is crucial to capture the attention of your audience and convey your message about your brand’s goods or services; explainer videos help do just that, and more.

Explainer videos also perform exceptionally well on social media, landing pages, and email campaigns due to their clarity and storytelling power.

Why Do Explainer Videos matter?

You can use explainer videos to give your target audiences a clear, personal explanation of your business concept. Explainer videos help improve your YouTube video ranking as well.

Video watch time, viewer retention, and contextual relevance now play an even bigger role in YouTube SEO, making explainer videos highly effective for ranking.

This fosters trust and helps build a connection with your audience. 

Your explainer video’s background, scenery, and colors all significantly contribute to grabbing the attention of your audience.

Modern viewers also respond strongly to branded color palettes, motion graphics, and accessible design elements optimized for mobile viewing.

You may engage viewers on an emotional level by customizing the characters in your videos. In turn, this promotes the development of brand recognition and trust.

AI-powered character animation tools now make personalization easier, enabling brands to create tailored explainer videos faster and more affordably.

Within a split second, a simple message can capture your users’ attention.

All that is required is the strategic placement of an explainer video on your landing page.

It substantially elongates the audience’s time spent on your site.

Google’s latest ranking signals continue to reward longer dwell time and higher user engagement, making explainer videos a strong SEO asset for landing pages.

Qualities of effective explainer videos

One of the best ways to interact with users and convey your ideas is through an effective explainer video. If you post any video to a particular platform, though, nothing will happen.

Platforms now prioritize high-quality, high-retention videos, so strategy and optimization matter more than simply uploading content.

Users have quite high expectations for the media they consume in the modern world.

With short-form content, AI-generated media, and interactive video on the rise, viewer standards continue to increase.

As a result, you must ensure that your explainer video is of a higher caliber when you decide to produce one.

Clear messaging and tight scripting are even more important today, as attention spans continue to shrink across platforms like TikTok, Instagram Reels, and YouTube Shorts.

The following are some essential characteristics of explainer videos that work.

1. An excellent explainer video is straightforward

If you disregard the fundamental rule that the simpler something is, the easier it will be for consumers to understand the core idea, even if you utilize the greatest explainer video software, the results will be disappointing.

As a result, before you begin creating the video, you must choose the main message and the easiest ways to convey it.

2. A quality explainer video is unique

Originality is essential for explaining ideas in explainer videos.

Original content is what users are looking for. In addition, they expect this information to address their issues.

Although it can seem like a wonderful idea, revamping your competitor’s videos will not produce the desired results.

The results will be amazing if you put some effort into research, write a script that represents your company and idea, and play stories that convince your target audience.

AI tools can speed up production, but brands still need original scripts, visuals, and storytelling to stand out in saturated markets.

3. An effective explainer film must elicit feelings

Videos are dynamic, moving pictures. Until they are finished, they must maintain the attention of the audience in the story.

Evoking feelings is the simpler technique to achieve this impact. 

Additionally, by creating emotions in your audience, you improve the connection between you and them and increase their sense of loyalty.

Emotional storytelling remains one of the strongest drivers of engagement, retention, and conversions across all video formats.

Stepwise plan to make effective explainer videos

The best aspect is that you can create effective explainer videos without hiring a video production company.

With modern AI-enhanced tools and cloud-based editors, high-quality production is more accessible than ever.

You can produce successful explainer videos when equipped with the appropriate software tools and bear your target audience in mind.

You should follow these steps to create excellent explainer videos using your explainer video software of choice: 

Start with the script for the video

The video script for the video outlines the entire plot, including what will happen when and how, as well as the message it should convey.

Script clarity and length optimization are crucial, as most platforms now favor concise, high-retention messaging.

Utilize software when producing

To build the video’s visual component, we now require explainer animation software.

The designers follow the narrative as they work and produce images that perfectly match the central concept.

Modern tools include drag-and-drop editors, pre-built motion graphics, brand kits, and 4K export options to streamline production.

Do not forget about voiceover

One of the most crucial elements of an explainer video is its voiceover.

For the correct mood to be set and to complement the high caliber of the video, the music, sound and actor voices must all be flawless.

AI voiceovers now offer human-like tone, multilingual support, and customizable delivery, making professional audio more affordable.

Leverage the power of A.I.

You probably heard that A.I. software is all the rage nowadays, with ChatGPT an all.

Things are advancing at a fast pace with it comes to video marketing and video creation as well.

There are tons of AI tools you can use to streamline your video production process, and businesses are increasingly partnering with an AI development company to build custom solutions tailored to their specific needs.

AI now assists in scriptwriting, storyboarding, animation, voice generation, editing, captions, and automatic platform – specific formatting

The Top 15 Explainer Video Software In 2026

It appears that there are many simple explainer video software available. Plenty of them offer a free version or at least a free trial to help you decide if you like it before signing up. In order to create the best explainer videos without having to engage a professional, selecting the appropriate software is crucial.

Following are the 15 best explainer video software that you can choose from based on your needs: 

Software	Best For	Key Features	Pricing (2026)
1. Vyond	Enterprise animation & character-driven explainers	AI script-to-scene, character emotions, brand libraries, 3 styles (Contemporary, Business Friendly, Whiteboard)	$49–$159/mo; Enterprise custom
2. Animaker	Beginners & marketers needing fast AI video	1000+ templates, AI scene creation, 2D animation, voice cloning, smart resizing	$10–$49/mo; Enterprise custom
3. VideoScribe	Whiteboard animation	Hand-drawn animation, AI hand-styles, drag & drop, 7300+ images	$20.65/mo or $113.28/yr
4. Adobe After Effects	Professional motion graphics & advanced explainers	AI motion tracking, templates, VR, cinematic color tools, collab features	$27.62/mo (annual)
5. InVideo	AI text-to-video & fast marketing explainers	AI storyboard, 5000+ templates, auto voiceovers, brand kit	Free; Business & Unlimited Plans
6. PowToon	Animated explainers + live-action + 3D	AI avatars, brand workspace, many integrations	$19–$99/mo; Enterprise custom
7. Canva	Simple drag-and-drop explainers	Templates, animations, brand kit, AI voiceovers	Free; Pro $14.99/mo; Teams $29.99/mo
8. Runway Gen-2 / Gen-3	AI-generated video & advanced visuals	Text-to-video, 4K, motion tracking, AI editing tools	Free; $12–$76+/mo
9. Moovly	Template-heavy corporate explainers	AI captioning, automation, collaboration	$24.92–$49.92/mo; Enterprise custom
10. Visme	Branded animated explainers	Custom characters, Brand Kit, AI voiceovers	Free; $12.25–$24.75/mo
11. RawShorts	AI text-to-video generation	Auto storyboard, URL-to-video, drag-&-drop editor	$39–$59/mo
12. Camtasia	Screen recording + tutorial explainers	Webcam + screen capture, timeline editor	$199/yr
13. Synfig	Free open-source 2D animation	Layers, masks, vector tools, rigging	Free
14. Animoto	Simple social-first explainers	Drag & drop, AI auto-editing, mobile app	Free; $8–$15/mo
15. Adobe Express	Beginner-friendly animated explainers	Templates, brand kit, AI features	Free; Premium $9.99/mo
16. Wideo	Animated explainers with timeline control	Templates, animation tools, custom branding	$0–$79/mo
17. iSpring Suite	eLearning & training explainers	Screen capture, PowerPoint-to-video, voiceovers	$39/mo; Business $770/yr

1. Vyond

Vyond continues to dominate the explainer video market thanks to its expanded AI automation, instant scene generation, and brand-asset tagging for enterprise teams.

The templates in Vyond allow you to produce a range of videos, from instructional to informative, in addition to explainer videos. Because it is a versatile tool, it allows for extensive modification of everything from face emotions to skin color to movement and clothes.

It can be difficult to create something drastically different, but it is a terrific alternative for brands who want to make movies that match the style and feel of a campaign.

To produce a more engaging visual experience, you can always add extra camera movements. Due to the three distinct types of templates it offers, it is appropriate for enterprises of all types. These types are: 

• Contemporary
• Business Friendly
• White Board Animation

Vyond’s update also introduces AI-powered script-to-scene workflow, auto-generated voiceovers with multilingual support, and real-time character emotion mapping — improving production speed and consistency for marketing teams.

Pricing

It offers a free trial. The paid plans are as follows: 

• The Essential Plan is for $49 per month per user. 
• The Premium Plan is for $89 per month per user. 
• The Professional Plan is for $159 per month per user. 
• The Enterprise Plan can be customized as per your needs.
• Plans include cloud-based team collaboration, shared brand libraries, and AI productivity features at no extra cost.
  

2. Animaker 

You can quickly produce animated and live-action videos using Animaker. Globally, major corporations including Bosch, Amazon, Unilever, HP, Nokia, and others use the explainer video maker software Animaker. 

The character builder, drag-and-drop builder, more than 1000 templates, and more than 100 million stock films and photographs are all features of this 2D explainer video programme. It is very simple to use.

Animaker has expanded its AI-powered features, now offering automated scene creation, instant character voice cloning, and AI script generation—making it faster for teams to produce studio-quality explainer videos.

For more options and insights into 2D animation tools, explore our detailed guide on 2D animation software.

Users with and without prior video-making knowledge can both utilize Animaker with ease. If you’re a beginner looking to dive into animation, check out our guide on animation software for more beginner-friendly tools.

Working with 4K videos and quickly resizing videos for various devices are both possible with this software.

The platform’s update introduces smart resizing presets for TikTok, Instagram Reels, and YouTube Shorts—an important SEO and visibility factor as short-form videos continue to dominate search results.

Pricing

Although animaker prices are fairly adjustable, each has some constraints and limitations:

• Basic at $10 a month

5 premium downloads, 5 custom characters, and 10 premium asset credits are the monthly restrictions.

• Starter at $19 per month

10 premium downloads, 15 custom characters, and 20 premium asset credits are the monthly restrictions.

• Pro at $49.00 a month

20 premium downloads, 30 custom characters, and 45 premium asset credits are the monthly restrictions.

• The enterprise plan includes customized pricing.
  

Higher tiers now come with AI-assisted editing, cloud brand kits, and priority rendering—features increasingly valuable for SEO-driven video production workflows.

3. VideoScribe 

Hand sketching animation is VideoScribe‘s area of expertise (whiteboard-style). Unquestionably, it is a top producer of whiteboard videos. It comes with templates, a drag-and-drop editor, and a wide collection of media resources in its library.

If you’ve been wanting to make a whiteboard video, VideoScribe makes it simple to do so. Even novice users may simply use this explainer video software because it has built-in drag and drop capabilities that make it easier to move and add pieces for the best possible animation. It works with Windows and Mac.

VideoScribe now includes AI-generated hand styles, automated scene transitions, and smart text-to-animation mapping—features that improve video engagement, which is increasingly important for SEO.

Pricing

You may test out VideoScribe’s explainer video software without having to pay for a membership thanks to its free trial period. With the free plan, you may record a voiceover, use 190 royalty-free music tracks, use your own assets, access a library with 7,300 photos, and use video templates. 

However, there are many limitations with a free plan, such as the inability to transfer videos to multiple devices or erase the video’s watermark.

Following are the paid plans to access its full functionality: 

• Monthly: $20.65
• Yearly: $113.28
• Team Plans: Customizable

Higher plans now include cloud storage, brand kits, and priority rendering—critical features for businesses scaling SEO-focused content production.

4. Adobe After Effects

Adobe After Effects is possibly the most used software for creating explainer videos. It includes everything you could possibly need for a decent video because it involves more than simply editing; it also involves coming up with something entirely original. Working with music and colors is also possible with this programme.

Among the most well-liked characteristics that artists adore are:

• Possibility of working on multiple projects at once.
• Possibility of project sharing with the team.
• Vast selection of motion graphic templates.
• Different effects for your videos.
• Editing, rotating, and audio work in VR.
• Variety of formats
• Publishing directly to any platform.
• Cinematic looks can be achieved with the use of intuitive Lumetri Color tools.

Professional software like Adobe After Effects necessitates tool expertise and it’s one of the most popular animation software for kids and teens.

After Effects now features AI-assisted motion tracking, automated scene cleanup, and model-based animation tools that drastically reduce production time for explainer videos.

Adobe also expanded its cloud collaboration, allowing real-time co-editing and asset versioning, which is critical for remote teams producing high-volume marketing videos.

Pricing

A free trial is offered to get things started. Every feature and tool in Adobe Premiere Pro are available to you regardless of the plan you choose:

• Monthly payment of $27.62 for an annual plan.
• Prepaid annual plan amount: $315.61.
• Plan for a year: $41.43 each month.
  Adobe’s Creative Cloud plans include AI Credits for automating animations, color grading, and rotoscoping—important for brands aiming to scale SEO-driven explainer video content.

5. InVideo

InVideo makes it simple and quick to produce professional-quality videos. Making an explainer video will take you five minutes and access to the necessary tools.

It features a vast selection of templates, including tools for combining photographs, videos, and music. You can undoubtedly discover yours among the templates offered in the library, which span a variety of sectors.

By choosing a template, customizing it, and uploading it, you can create a masterpiece with InVideo in just three easy steps. Text-to-video is one of the most exciting features. InVideo transforms your uploaded article into video without your intervention.

InVideo includes AI Storyboard Generation, automated voice cloning, and smart scene-matching—tools that significantly speed up the production of SEO-optimized explainer videos.

A new “Brand Kit 2.0” system allows businesses to generate multiple video variants automatically for different platforms (YouTube, TikTok, Shorts, Instagram), improving performance across multi-channel search ecosystems.

Pricing

Although there are paid plans with a wider range of capabilities, InVideo is available for free.

• Free

You get automated text to speech, InVideo Watermark,  and a 3 million+ standard media library, and 5000+ video templates.

• Business

It includes all of the features of the free plan plus no watermark on videos, 10 downloads from iStock per month, 1 million or more downloads from Premium Media, and 60 monthly video exports.

• Unlimited

You get all of the features of the Business plan in addition to 120 iStock media downloads and unlimited video exports each month.

Paid tiers include monthly allotments of AI Credits used for script generation, scene automation, and advanced AI voiceovers—key for scaling explainer video content efficiently.

6. PowToon

PowToon is an explainer video software that can meet all of your professional demands. You may produce almost any video in a matter of minutes thanks to a huge video library. PowToon allows users to capture live-action videos using a screen and a camera. You can be guaranteed that all of your videos will have the same aesthetic thanks to its total brand control.

Canva, Facebook, PowerPoint, Youtube, Adobe, and Hubspot are just a few of the well-known apps and tools it integrates with frequently. As it assists in creating characters for explainer videos, it is also useful as a 3D explainer video software.

PowToon now includes advanced AI character animation, automated presenter avatars, and smart voice syncing—features designed to produce more natural explainer videos compatible with modern marketing formats like YouTube Shorts, Reels, and TikTok.

The platform also introduced a “Brand Workspace,” enabling teams to collaborate in real time, maintain consistent visual identity, and produce high-volume SEO-friendly video content across multiple channels.

Pricing

• PowToon offers a $19 per Pro month subscription that enables you to trial all available software alternatives.
• You can upgrade to the Pro+ plan, which includes extra features and costs $59 per month, if you’re satisfied with the outcome.
• The suggested package for businesses is $99 per month.

Business and Enterprise tiers now include AI automation credits, priority rendering, and access to premium avatar packs designed for educational, sales, and explainer video use cases.

7. Canva

Canva has evolved far beyond graphic design—its update introduced powerful new explainer video creation tools, making it one of the easiest platforms for beginners and marketers to produce polished videos without prior animation experience.

You can create animated explainer videos using Canva’s drag-and-drop video editor, complete with animated characters, motion paths, transitions, and thousands of premade templates. It also includes an extensive library of stock videos, photos, icons, and illustrations, all of which can be animated with just a click.

One of Canva’s biggest advantages is simplicity. You can build scenes, add captions, incorporate brand colors via the Brand Kit, use AI-generated voiceovers, and even resize your video instantly for YouTube, TikTok, Instagram, and Facebook.

If you rely heavily on branding, Canva makes it incredibly easy to keep your visual identity consistent across all your explainer videos. Thanks to its intuitive interface, even complete beginners can produce clean, professional explainer videos in minutes.

Pricing

Canva offers a free plan with generous features, but the paid plans unlock more templates, stock content, and brand controls:

• Free Plan – Includes essential templates, basic animations, and up to 5GB storage.
• Pro Plan: $14.99/month – Removes most limits, adds advanced templates, Brand Kit, AI tools, premium stock footage, and 1TB storage.
• Teams Plan: starting at $29.99/month – Includes collaboration tools and multi-seat branding features for companies.

8. Runway Gen-2 / Gen-3

Runway is one of the leading AI-powered video creation tools, known for its Gen-2 and Gen-3 models for text-to-video, image-to-video, and AI-assisted editing. It’s ideal for creators who want fast, highly creative explainers, ads, product demos, or animated visuals without needing deep animation or editing skills. Runway offers automatic background removal, AI video editing, motion tracking, custom voiceovers, lip-sync, and 4K exports depending on the plan.

Pricing

Runway uses a credit-based system for video generation.

• Free / Basic – Includes a limited number of free credits, 3 projects, and basic AI tools. Watermarks apply and export resolution is limited.
• Standard – Around $12 per month (annual) and includes more monthly credits, watermark removal, full AI tools, 4K export, and larger storage.
• Pro (Updated) – Roughly $28–35 per month with significantly higher monthly credits, advanced export formats, 500GB storage, and access to premium AI features like custom voice and improved lip-sync.
• Unlimited / Enterprise – Starts around $76+ per month or custom pricing for teams. Offers high-volume generation, priority processing, and advanced collaboration features.

9. Moovly 

Moovly is a powerful video editing software. With Moovly, you may accomplish a lot thanks to the abundance of high-quality alternatives in their canvas.

You can either easily change or duplicate the template to entirely personalize it when employing one to produce an explainer video. With this capability, it’s simple to generate videos in a matter of minutes by just editing the template’s content.

The actual video editor is sophisticated and provides a wide range of editing tools similar to those found in professional video editing software. On the timeline, each scene has a dropdown menu with a list of all the items in it. You have complete control over how you arrange the scenes and other components on the timeline.

Moovly has introduced AI-powered scene generation, automated captioning, and smart branding presets—features designed to help marketers create high-retention explainer videos tailored forsearch algorithms that prioritize clarity, accessibility, and engagement.

Moovly also rolled out collaborative cloud editing, enabling multiple team members to work simultaneously on the same project—ideal for agencies and brands producing high-volume educational or product explainer videos.

Pricing

To become familiar with the editor and resources, the free version is sufficient. You’ll need a premium plan if you want the advanced features.

• Pro plan costs $24.92 per month.
• The Max plan costs $49.92 a month.
• Custom pricing is available for the Enterprise plan upon request.

Higher-tier plans now include monthly AI Credits for automated visuals, script suggestions, and voiceover generation.

10. Visme

Visme is a visual content production tool and drag-and-drop animation software. You can make animated explainers with Visme that feature animated characters that you may customize. To enhance visual complexity, it also has a tonne of backgrounds, components, and animation effects.

Using the Brand Kit, it makes it simple for you to create branded animated explainer movies. All you have to do is make sure the color schemes and font in your explainer video are consistent with your brand. Visme is simple to use and requires little training. The Visme Blog provides a tonne of lessons and articles if you need assistance with design and layout.

Visme now includes AI-powered character movements, automated storyboard suggestions, and natural-sounding AI voiceovers.

A new “Multi-Format Export” feature allows automatic optimization for YouTube, TikTok, Instagram Reels, and LinkedIn, helping marketers repurpose explainer videos for maximum visibility across search-driven platforms.

Pricing

You may create videos and a variety of other sorts of content with the free Visme accounts, which also include everything else you need. They are all priced similarly.

• The $12.25/month Personal package includes more functionality and gives you access to premium video templates and materials.
• The Business plan costs $24.75 per month. It includes a Brand Kit and limitless projects.
• When requested, Enterprise plans are made to order.
  Higher tiers now offer AI automation credits for animations, voiceovers, and scene design.

11. RawShorts

With the use of artificial intelligence, RawShorts, an animated movie producer, enables you to produce an explanation video in a matter of minutes. You may use the text to video AI tool on this explainer video platform.  

This tool will make a video by simply entering the text content or URL of a blog post that has already been published. The software will then generate a video for you. However, you continue to update and customize to your needs.

Additionally, the storyboard feature allows you to select the style of video you want to make, after which the slide-selection wizard will offer you your possibilities.

RawShorts has introduced next-generation generative video technology, enabling scene creation, character animation, and voiceovers with far greater realism.

The platform now offers “AI Content Sync,” which automatically updates explainer videos whenever you update the source URL or blog post.

Pricing

A free trial is available from RawShorts so you may evaluate the programme.

• The Essential Plan costs $39 per month for 25 downloads.
• The monthly cost of the Business Plan with 50 downloads is $59.
  

12. Camtasia

Camtasia can be useful for both webcam recording and screen capture. Additionally, it offers simple video editing features for enhancing videos.

Your explainer video may be created using a camera or an existing clip, and you can add captivating titles, comments, effects, and more to make it more interesting. 

You can either submit your own audio or select a track from Camtasia’s library of attribution-free music to accompany a video.

Pricing

You get a free 30-day trial to start with. The paid plans per user are priced as follows: 

• The Individual Plan is now available at an offer price of $199. 
• The Business Plan is also available at an offer price of $199. 
• The Education Plan is available at $140.57. 
• The Government & Non Profit Plan is available at $177.53.
  

13. Synfig

For a totally free platform, Synfig is an explainer video tool that is remarkably thorough. Some tools from Synfig Studio, like brushes, fills, masks, and layers, will be recognizable to anyone who is familiar with the Adobe Suite.

Synfig has continued to evolve through community-driven development, introducing GPU-accelerated rendering, improved bone rigging systems for smoother character animation, and updated UI panels that streamline explainer video workflows.

Pricing

It is available for free on Windows, macOS, and Linux. It is a completely free, open source, 2D animation software.

Optional community-funded add-ons provide faster rendering modules and access to experimental features, though the core software remains 100% free.

14. Animoto

You may generate explanation videos using the simple online video maker Animoto. The explainer movies you create with Animoto, however, will be relatively simple in comparison to the output you can expect from some of the other software on our list. You may also make videos on the fly with the help of the software’s app, which is available for both iOS and Android.

The primary benefit of utilizing Animoto is that its free plan gives you full access to all of its standard features without any additional fees. It is intended to be a straightforward, simple-to-use piece of software that anyone may use for both personal and professional purposes.

Animoto now includes AI-assisted clip arrangement, auto-beat-sync to music, and smart captioning tools.

The mobile app has been upgraded with faster rendering, vertical-video optimization, and instant resizing for Shorts, Reels, and TikTok.

Pricing

The free plan does the job, but it comes with Animoto watermark. The paid plans are priced as follows:

The Basic Plan is for $8/month.

The Professional Plan is for $15/month.

Paid tiers now include AI editing credits, premium stock integrations, and automatic branding presets to speed up explainer video production.

15. Adobe Express

Adobe Spark has evolved into Adobe Express, a far more powerful and beginner-friendly content creation tool within the Adobe Creative Cloud ecosystem. Adobe Express makes it incredibly simple to create short explainer videos, social posts, ads, and quick animations using professionally designed templates.

It includes drag-and-drop editing, text animations, brand kits, stock photos, video clips, voiceover recording, and AI features like text effects and instant image generation. While it’s still simpler and lighter than tools like Premiere Pro or After Effects, Adobe Express is perfect for fast, polished explainer videos that don’t require advanced animation skills.

Adobe Express works on web, desktop, iOS, and Android — making it easy to create videos from anywhere.

Pricing
Adobe Express offers a Free Plan that includes basic templates, limited media, and simple video creation tools.

The Premium Plan is $9.99 per month, unlocking:

• All premium templates and design assets
• Full Adobe Stock photo library (limited use)
• Brand Kits
• Advanced video creation tools
• AI features such as Generative Fill and Text-to-Image
• More storage and export flexibility

The Team Plan is $19.99 per month, adding collaboration tools, shared libraries, and team management features for businesses or groups.

16. Wideo

Wideo is an excellent tool for making simple animated explainer videos. It provides an astonishing array of template options. You can add live-action videos as well as animations to make videos that are more uniquely yours.

Wideo enables you to animate items, generate custom brand colors, alter words in a variety of ways, and take advantage of libraries chock-full of templates. It is a cloud-based video creation tool. In order to truly benefit from their timeline editor, creators with some experience in video editing and animation are best suited.

Wideo now includes an AI Scene Builder that automatically generates animation sequences based on your script, helping reduce creation time for longer explainer videos.

The platform also introduced a Collaboration Workspace that allows teams to comment, version, and co-edit videos—an upgrade highly beneficial for agencies and remote teams.

Wideo’s export engine now supports 4K output and adaptive formats for vertical, square, and ultra-wide social content.

Pricing

Wideo provides:

• Free plan includes 10-template videos and 1-minute videos.
• A Basic plan for $19 per month, which includes 10 monthly downloads, 1.5-minute videos, and 33 video templates.
• A Pro plan for $39 a month includes unlimited downloads, 10-minute videos, and the whole portfolio of templates.
• A Pro+ plan for $79 per month that includes unlimited downloads, 30-minute videos, and one more account.

Paid plans now come with monthly AI credits for automated animation, script enhancement, and audio cleanup, plus enhanced brand management tools.

17. iSpring Suite

A video production studio and tools for building online courses, tests, and dialogue simulations are all part of the iSpring Suite, a PowerPoint-based authoring programme.

You may create explainer films using the iSpring video studio, even though the toolkit is primarily intended for creating eLearning content. You can add pictures, infographics, PowerPoint slides, and captions to a pre-made live-action video or create a screencast, recording a webcam video directly in the software.

Additionally, the studio makes it simple to mix videos and give them musical or voice-over accompaniment.

iSpring Suite now features an AI Script Assistant that helps refine explainer-video scripts, automatically generate narration drafts, and suggest visual pacing for better viewer engagement.

The new Smart Templates allow users to auto-convert PowerPoint slides into animated explainer scenes, cutting production time significantly.

Enhanced collaboration tools now support real-time co-editing, team commenting, and version control—especially useful for enterprise training teams.

iSpring’s updated rendering engine supports 4K exports, vertical video formats, and auto-optimized compression for mobile eLearning delivery.

Pricing

It offers a 14-day free trial. The paid plans are as follows: 

• The Business Plans start at $770 per annum per user.  
• The Academic Plans start at $470 per annum per user. 
• The Non-profit plans start at $470 per annum per user.

The Professional Plus Plan is for$39/month.

Business and Academic plans now include AI-powered voice-over credits, cloud storage increases, and optional add-ons for multilingual course generation.

Conclusion

Making explainer videos has become super easy, all thanks to the plethora of Explainer Video Software available in the market. You can find the one that suits your requirements the best after going through our carefully curated list provided above. Choose wisely. 

As AI-driven automation, smart templating, and real-time collaboration continue to advance, explainer video creation is now faster, more accessible, and more affordable than ever. Whether you’re a business owner, educator, marketer, or content creator, modern tools can help you produce studio-quality videos without expert-level skills.

When selecting software, consider factors like AI capabilities, template range, brand-kit support, export formats (especially vertical and 4K), and collaboration features—key criteria for staying competitive in today’s video-first digital landscape.

The best explainer video tool is the one that matches your workflow, budget, and storytelling needs while enabling high retention.