fbpx

Blog

85+ Video Marketing Statistics to Keep In Mind For 2020

85+ Video Marketing Statistics to Keep In Mind For 2020

Video Marketing
Video marketing statistics are super important when planning your marketing strategy. There is a ton of data available online, but not all of it is up to date. And being "up to date" is very important in the fast-changing world of digital marketing. We gathered the most recent data we could find about video content and you can find it all below. Facing various business challenges (such as a lockdown), many of us have realized the importance of video content. Its power not only to entertain but also to unite and educate has shown that video content in its various forms is the future of online marketing. Luckily for us, I did not see any decrease in the demand for our video editing services, so that's one thing to be…
Read More
Video editor hourly rate vs fixed fees. Video editing costs explained.

Video editor hourly rate vs fixed fees. Video editing costs explained.

Video Editing
If you are wondering about the the hourly rate of a video editor or about how much it will cost you to get your video edited, you are in the right place. We are going to give you real-life numbers. And spoiler alert, the average cost to edit a video is 259 USD. Do you want to find out how much your video would cost?Click below to get a quote. Get a quote But please, do read on as we talk about the different types of videos and how this number may vary depending on your situation. In general, this is a difficult question to answer. There are a whole lot of different things that will determine the final cost of a video edit, such as: the total raw footage…
Read More
Can You Take a Drone On a Plane Without Getting in Trouble?

Can You Take a Drone On a Plane Without Getting in Trouble?

Video production
Owning a drone is exciting. It adds adventure to any vacation, makes it possible to capture memorable moments perfectly and from the best angles. And you get to have fun doing it. It gets more exhilarating when exploring a new country and recording new experiences with your drone. But can you take a drone on a plane? The short answer is Yes. But you might want to read on and find out how to do it without getting in trouble. The experience is not always hassle-free. Flying drones for recreational purposes is more than creating the perfect flight path and getting the best wedding pictures or Instagram videos. These are aircraft that could result in damage to property and invasion of privacy if wrongly used. In the worst-case scenario, they…
Read More
30 Testimonial Video Examples That Are Awesome [#19 Was Unexpected]

30 Testimonial Video Examples That Are Awesome [#19 Was Unexpected]

Video Marketing
Testimonial videos are powerful, authentic, and engaging. In a testimonial video, current customers describe what a company has been able to do for them. They may discuss their former pain points, their challenges, and their current success. Testimonial videos resonate with potential customers because they can see themselves inside the video, and relate to the challenges that current customers have faced, which makes this one of the most effective methods of video marketing for businesses. In a world that is increasingly rejecting traditional marketing, testimonial video provides a unique opportunity: the opportunity for a business to reach out to a potential customer through, essentially, word-of-mouth. Testimonial videos are seen as being more honest than traditional advertising and is consequently a fantastic choice for a company trying to build out its…
Read More
Instagram Stories: The Ultimate Guide (With Examples)

Instagram Stories: The Ultimate Guide (With Examples)

Video Marketing
The purpose of this article is to help you out get started with creating great Instagram Stories for your business, personal brand or just for marketing yourself on the platform. Instagram was first launched back in August 2016 and quickly became one of the most famous variations of social media. It now has nearly 1 billion daily active users, with the numbers only growing more and more each day. Since its launch, it has also increased the average time users spend on the app - from the previous 24 minutes to now 32 minutes daily. According to Instagram, “Stories made Instagram a place for people to share all of their moments – the highlights and everything in between”. Instagram Stories is a fun and creative way for people to express…
Read More
Your Video Marketing Guide: 7 Questions to Ask Yourself

Your Video Marketing Guide: 7 Questions to Ask Yourself

Video Marketing
The purpose of this article is to help you create your very own, personal video marketing guide. Nowadays, video marketing has become a more prominent way to market products or services. Gone are the days when brands spend so much on television exposure. Everyone is now turning to advertise on social media as it is cheaper and more effective in terms of conversion. According to Google’s latest video trends report, 6 out of 10 people would rather watch videos online than watch television. Furthermore, another 2019 report from HubSpot states that 90% of consumers say that video marketing has helped them make purchasing decisions. With the immense impact that this marketing trend is making in terms of consumer behavior, it’s safe to say that businesses have seen the advantage of…
Read More
Setting Up a GoPro External Mic: The Ultimate Guide

Setting Up a GoPro External Mic: The Ultimate Guide

GoPro
Choosing and installing a GoPro external mic is not as easy as one might think. Especially if it's the first time you are trying to do it. Do not worry though. I've got you covered. As an editor, through my video editing business, I am getting tons of GoPro footage. And most of the time I wished the audio was better. GoPro cameras are getting increasingly popular today, and that's because they bring a whole new flavor to video production; a style that was almost non-existent in the more popular models that were previously considered industry standards. So, we're not surprised that even though cameras are becoming less popular because of smartphones, GoPro is making remarkable strides in the market. Of course, GoPros are quality cameras, but what really is…
Read More
Video On Demand Business: Here’s How To Start Effortlessly

Video On Demand Business: Here’s How To Start Effortlessly

Video Marketing
The supremacy of videos has made today an excellent time for video production companies. As we enter 2020, rising technologies are continuing to transform the way content is produced and consumed. New formats, affordable equipment, and modern requirements are setting up mini revolutions across media and business. Video production and video editing services, in general, are gaining more significance with most of the businesses preferring to present their services with the help of interactive video content. There are valid reasons for such popularity: Best info exchange platforms like YouTube, Vimeo, Vmix, etc. share video projects;A well-made video is the easiest way to attract user attention. From a relatively humble beginning as DVD sellers, Netflix has grown into one of the most influential streaming services on the planet. Netflix was one…
Read More
15 of the Best Free Stock Video Sites for Your Next Brilliant Video Project

15 of the Best Free Stock Video Sites for Your Next Brilliant Video Project

Video Editing
The purpose of this article is to help you find and chose the best free stock video sites for your very own project. Working on your video project can be as complex as you deem it to be, or as simple as you’d plan for it to be. By employing stock footage into your video project, you lessen the challenges involved in successfully completing your creation. Today, stock footage is a gem we all keep running to when we want to enhance and enrich our creations. Your finished work should engage and captivate your audience. To help you get there, we decided to scour the web and made a list of some of the best free stock video sites you can explore. pexels.com There are many free stock footage sites…
Read More
Instagram Video Marketing: How to Get More Video Views

Instagram Video Marketing: How to Get More Video Views

Video Marketing
The purpose of this article is to teach you how to get started with Instagram video marketing and video creation in general. It's no secret that the demand for video content on Instagram is huge. Year after year, the platform has experienced an 80% rise in user time spent on watching videos. And from a marketing standpoint, 53% of marketers see Instagram videos as crucial to their strategies. But despite these amazing statistics businesses struggle to get more video views. Fortunately, there are proven methods backed by case studies and data that you can use to increase views on your Instagram videos. Let's have a look at them: 1. Use Relevant Hashtags Instagram relies massively on the use of hashtags, and the type of hashtags you add to your videos…
Read More